Social Media Management (SMM) is the process of managing your online presence on social media platforms. SharkSPIN’s social media managers use their experience, tools and services to create and publish content, interact with users, and analyze performance.
Depending on your goals, SMM can include just one or multiple channels, ranging from Facebook and Instagram to YouTube and Twitter. Our social media managers create and schedule content, engage with followers, monitor social media trends, and report on account performance.
But we start by auditing your brand’s profiles and performance. A social media audit helps your business refocus your social media marketing on your business goals. An audit will show you how well you are performing, what should be changed, what your priorities should be going forward, and how well your team is equipped, or not, to make the most of social media. We analyze your engagement data, develop digital campaigns, and track customer interaction trends.
In a nutshell, we create and tailor your social media strategy, identify your target audience, interact with leads and customers through social media portals and track and evaluate overall performances.
